Rebel Brown

Why would anyone think that the key to powering breakthrough success is a new logo and color palette? ... (more)

It's ALL about Them!

Marketing, the way we’ve always done it, doesn’t work anymore. ... (more)

Ego, Gravity and TweetDeck

We grow successful businesses thanks to our Value as it is perceived by our buyers. When we move to force our brands, our ways, our limitations on our users and promote that as Value - that's ego. And above all other Gravities, Ego will create the downdraft that begins a downward spiral. Ego helps us create major Gravity by focusing on ourselves instead of our markets. ... (more)

The Woolly Marketing Mammoth

The Woolly Mammoth stuck to his ways and look what happened to him..... are you ready to evolve to attract your Digital Buyers? ... (more)

When Less is Best

It's great to want to be expansive in our businesses. That's how we grow. That's how we become market leaders. But true market leaders do anything and everything they can to mask their complexity from their buyers. They know the secret to success is simplicity. How simple are you? ... (more)